Head of Marketing department

About the company:
Paynet specializes in B2B and B2C technology projects in the financial services (Fintech) sector, such as electronic payment processing, customer loyalty management systems, e-money services, and online payment acceptance solutions.
Our core values are innovation, quality, and customer satisfaction. We strive to deliver the best solutions and services, continuously seek new growth opportunities, and stay up to date with the latest trends and technologies in the industry.

Responsibilities:

• Defining, developing and leading the strategic marketing plan that will lead to an increase in Paynet users;
• Communicating and promoting company’s mission and values among internal and external customers and partners;
• Preparing and monitoring Paynet’s annual, monthly, and weekly action plan and annual marketing budget. Guides and cooperates with branch managers when preparing branch marketing plans, monitoring plan implementation;
• Perform market research and identify strengths and weaknesses of company’s products; find market opportunities. Make proposals for product modifications;
• Brainstorm with team members to develop creative ideas for promotional events and campaigns;
• Prepare weekly, monthly, quarterly, and yearly reports of activities and efficiency;
• Collaborate with legal and sales teams to ensure all campaigns and materials comply with legal requirements;
• Manage and oversee all marketing changes across online and offline channels;
• Optimize processes to improve conversion rates and overall campaign performance;
• Create and follow communication procedures, guidelines and policies.

Skills & Competencies:

• Higher education, preferably in PR and Marketing, Media, Communication;
• Experience in digital marketing (setting up Facebook campaigns, creating a social media brand, lead generation) would be an advantage;
• Solid computer skills, including MS Office, marketing software and applications;
• Exceptional communication, analytical and writing skills;
• Customer orientation and ability to adapt/respond to different types of characters;
• Well organized person focused on results;
• Proactivity and creativity is a must;
• Excellent project management skills and ability to multitask;
• English, Romanian, and Russian are expected as working tools.

We offer:

• Participation in exciting and large-scale projects;
• Challenging and engaging tasks that help develop your skills;
• Competitive salary, fully compliant with labor laws, reviewed annually, plus full social package;
• Comfortable work environment with an excellent work-life balance;
• Stable work schedule (Monday - Friday, 09:00-18:00), with a 1-hour lunch break;
• Free English language courses;
• Opportunities for personal and professional development, including additional courses;
• Team-building activities, corporate gifts, and bonuses for special occasions (e.g., birthday, childbirth);
• Cozy office located near Valea Trandafirilor Park, at Decebal 6 (Botanica);
• Coffee and snacks at the office to keep you energized and in a good mood.

To apply for this job, candidates should send their CV to hr.office@paynet.md with subject line: „Head of Marketing Department”.

Selected candidates will be invited for an interview.